Howay The Stripes!
Newcastle United announced a new partnership with adidas.
Newcastle United Football Club and adidas are set to reignite a partnership that has been ten years in the making. As the two iconic names come together once again, excitement is palpable not just on Tyneside but across the entire fútbol community. The Magpies are embracing the return of a brand that has been synonymous with some of the most memorable moments in the club’s history.
Photo by Sam McArdle (@stoppage_time_winner
This collaboration harks back to an era that many Newcastle fans remember with great fondness. It brings to mind the unforgettable night in 1997 when Faustino Asprilla netted a hat-trick against Barcelona in the UEFA Champions League, a moment etched into the annals of fútbol folklore. It was during these glory days that Newcastle, donning their iconic adidas kits, became a force to be reckoned with.
The nostalgia doesn’t stop there. Legends like Andy Cole, Lauren Robert, and Alan Shearer wore the black-and-white stripes with pride, delivering performances that have left a lasting legacy. These players not only embodied the spirit of Newcastle United but also showcased the club’s identity through the stylish and distinctive designs of their adidas kits.
Photo by Sam McArdle (@stoppage_time_winner
The revival of this partnership isn’t just about looking back; it’s also about forging a new path forward. This renewed alliance with adidas opens up numerous opportunities for both the club and its fans. From a brand perspective, it’s a chance to elevate Newcastle’s global reach, tapping into adidas’s extensive network and expertise in sports marketing. For the fans, it means a fresh wave of merchandise that blends modern innovation with the classic aesthetics that they hold dear.
Adidas’s reputation for delivering high-quality and visually striking kits is well-established. Their successful collaborations with clubs like Arsenal have set a high standard, and there’s every reason to believe that they will bring the same level of creativity and excellence to Newcastle United. The anticipation for the new kit launch is building, with fans eagerly awaiting a design that pays homage to the past while looking to the future.
This partnership also embodies a resurgence of passion, progression, and spirit within the club. It’s a time of renewal and optimism, a sentiment echoed by the famous words of Kevin Keegan: “I’d love it if we beat them.” This iconic rant encapsulates the fierce determination and unwavering support that defines Newcastle United.
As the countdown to the official launch continues, the buzz around Tyneside grows louder. The return of adidas marks not just a commercial agreement but a rekindling of a storied relationship that has brought joy and pride to countless supporters. It’s a testament to the enduring power of football to connect past, present, and future in a shared celebration of the beautiful game.
Photo by Sam McArdle (@stoppage_time_winner
Exciting times lie ahead for Newcastle United and adidas. Together, they are poised to create new memories and milestones, adding to the rich tapestry of the club’s history. Whether it’s on the pitch or in the stands, the return of the stripes promises to be a thrilling chapter in the ongoing saga of the Magpies.
Official announcement date: June 7th, 2024